As an Amazon Associate and eBay Partner, we earn from qualifying purchases. Learn more

Dallas Cowboys Super Bowl Teams: The Cards of Every Championship Era

Five titles, eight appearances, and three completely different card markets. Here is every Cowboys Super Bowl roster, the era its cards came from, and the names worth collecting off each one.

1960

Founded

5

Super Bowl titles

8

Super Bowl appearances

9

Player hubs here

A Cowboys collection is usually built around a championship team, because that is how fans remember the franchise — and the era of the title decides what you are actually buying. The 1970s teams (Super Bowls V, VI, X, XII, XIII) are pure vintage Topps: small print runs, low survival, and centering that separates a clean copy from a common one. The 1990s dynasty (XXVII, XXVIII, XXX) landed in the middle of the junk-wax boom, when Topps was joined by Score, Pro Set, and Upper Deck and print runs went vertical — so those cards are everywhere raw and grade is the entire story. The current roster has no title yet, but it sits in the modern licensed era where numbered parallels and on-card autographs carry the value instead of base cards.

We name real teams, seasons, sets, and players only — never invented card numbers, print runs, or pop counts. To identify a specific card in hand, start with the era-by-era set guide or the identify-and-price walkthrough.

Shop Cowboys championship-era cards on eBay

Live listings — Super Bowl-era singles, 1990s dynasty stars, vintage Topps, and team lots.

Browse every live “dallas cowboys vintage football card” listing on eBay →

Every Cowboys Super Bowl team, season by season

Season shown is the NFL season played; each Super Bowl was contested the following January. Linked names have a full card guide on this site.

Season Super Bowl Result Names collectors chase
1970 V Lost 13–16 vs Baltimore Colts Bob Lilly, Chuck Howley, Mel Renfro
1971 VI Won 24–3 vs Miami Dolphins Roger Staubach, Bob Lilly, Bob Hayes
1975 X Lost 17–21 vs Pittsburgh Steelers Roger Staubach, Drew Pearson, Randy White
1977 XII Won 27–10 vs Denver Broncos Tony Dorsett, Roger Staubach, Randy White
1978 XIII Lost 31–35 vs Pittsburgh Steelers Tony Dorsett, Roger Staubach
1992 XXVII Won 52–17 vs Buffalo Bills Troy Aikman, Emmitt Smith, Michael Irvin
1993 XXVIII Won 30–13 vs Buffalo Bills Emmitt Smith, Troy Aikman, Michael Irvin
1995 XXX Won 27–17 vs Pittsburgh Steelers Deion Sanders, Emmitt Smith, Michael Irvin

Names without a link are covered in the Cowboys Hall of Famers card reference, which maps all 21 Canton Cowboys to the licensing era their cards came from.

Cowboys Super Bowl MVPs

A championship MVP is the shorthand collectors use to rank the names off a title team.

Super Bowl VI · 1971 season

Roger Staubach

Super Bowl XII · 1977 season

Harvey Martin & Randy White (co-MVPs)

Super Bowl XXVII · 1992 season

Troy Aikman

Super Bowl XXVIII · 1993 season

Emmitt Smith

Super Bowl XXX · 1995 season

Larry Brown

The three Cowboys card eras

Same franchise, three different things to buy.

1960s–1970s

Vintage Topps

The Landry-era title teams. Print runs were small and survival rates lower, so scarcity and centering set the price. Roger Staubach's 1972 Topps rookie and Tony Dorsett's 1978 Topps rookie anchor the era. One trap to know: Topps did not hold the NFL licence from 1964 to 1967 — Philadelphia Gum did — so mid-1960s Cowboys have first-year cards outside the Topps run.

1989–1995

The dynasty, in junk wax

Three titles in four years, produced during the biggest print runs in hobby history — Topps joined by Score, Pro Set, and Upper Deck. Troy Aikman and Michael Irvin (1989), Emmitt Smith (1990), and Deion Sanders (1989 — buy the football card, he was two-sport) are common raw. Graded copies are the whole game.

2016–present

The modern licensed era

No title yet, but the deepest product shelf the franchise has ever had. Dak Prescott (2016), CeeDee Lamb (2020), and Micah Parsons (2021) arrived under Panini's exclusive, so value lives in numbered parallels and on-card autos rather than base cards. From the 2026 season the licence moves to Topps under Fanatics — see the Prizm and Donruss overviews.

The franchise hub

Team-level history, the featured-player roster, and the full card landscape.

Go deeper

This page answers "which team" — these answer "which player", "which set", and "what's it worth".

Dallas Cowboys championship cards: common questions

How many Super Bowls have the Dallas Cowboys won?
Five. The Cowboys won Super Bowl VI (1971 season), XII (1977), XXVII (1992), XXVIII (1993), and XXX (1995), and reached the game eight times in all — they also lost Super Bowl V (1970), X (1975), and XIII (1978), both of the latter to the Pittsburgh Steelers. Those eight teams are the ones whose players drive the franchise card market.
Which Cowboys championship team has the most collectible cards?
The 1990s dynasty sides — Super Bowls XXVII, XXVIII, and XXX — are by far the most traded, because Troy Aikman, Emmitt Smith, Michael Irvin, and Deion Sanders all have huge card populations from the late-1980s and 1990s boom. That volume is also why grade matters so much there: raw copies are common, high-grade copies are not. The 1970s teams are the opposite trade — far fewer cards were printed and fewer survived clean, so Roger Staubach and Tony Dorsett vintage Topps cards are scarce rather than plentiful.
Are Dallas Cowboys Super Bowl cards a thing collectors chase?
Yes, in two forms. The first is the star players from a championship roster — that is where the real depth of the market is, and each of those players has a card guide on this site. The second is the commemorative Super Bowl and team-highlight subsets that card companies issued alongside their base sets in the vintage and junk-wax eras. Both trade as singles on eBay rather than in sealed boxes.
Which card sets cover the Cowboys championship eras?
The 1970s title teams fall in the vintage Topps era, before overproduction. The 1990s dynasty falls in the junk-wax boom, where Topps was joined by Score, Pro Set, and Upper Deck. The current roster sits in the Panini era (2016–2025 exclusive: Prizm, Donruss and Optic, Select, Mosaic, Contenders, National Treasures), with the NFL licence moving to Topps under Fanatics from the 2026 season. Our era-by-era set guide maps all of it.